ABOUT SHC
Upon it's inception, Shipps Harbor Consulting had one core mission to expand upon - bring clients truth and honesty regarding the state of their business and provide them with a clear pathway to enable growth.
Thru alignment of your Go-to-market teams, you will break down organizational silos that hinder progress, and enable clear picture on the health of your business along with identifying areas of growth and opportunity.
WHAT IS REVENUE OPERATIONS?
The recent shift organizations are taking to adopt a RevOps Go-to-market model has been driven solely by changes in how customers prefer to engage with vendors. In today’s market, customers do not have the patience to confidently do business with a vendor who seems to stumble during the sales process or while onboarding their account.
Revenue Operations (RevOps) is the organizational alignment of all customer facing teams (Go-to-market teams) along with your finance and data operations functions. By aligning Marketing, Sales / Channel, Customer Service, Finance & Data Ops - you create a frictionless process thru the entire customer relationship cycle.
A majority of buyers have reported purchasing from a vendor who was easiest to do business with when pursuing comparable products. You may not always have the best product, but you can win on service!
Meet Jason Shipp
Managing Consultant
Beginning my career in Ad sales, I found moderate success in selling but realized I was more interested in understanding why I was winning deals. After analyzing common characteristics of customers I had successfully sold, I began hyper targeting my outreach to target similar prospects. This approach of working smarter not just harder, resulted in having a full pipeline and consistently exceeding my quotas.
This interest in a more scientific approach to sales led me to pursue a career change into the marketing and business analytics arena, where I sought to understand how the power of data and analytics can assist executive leadership with the right support to execute on strategy and scale a business.
Having connected the disciplines of sales, marketing, and analytics I began to see my career prosper as an analytical Go-to-market leader with the unique ability to work cross functionally with sales, marketing, and analytics teams. My key area of focus has been serving alongside executives and providing them with KPIs and business intel while also managing frontline growth teams. These experiences enabled me the opportunity to streamline marketing strategy and sales processes to better serve the customer and ultimately grow the business.
I believe that all things equal, a better process will beat a better product a majority of the time. Being easy to do business with starts with internal alignment, be good at the things within your control and the success will follow.
